8Squared brings 25+ years of executive product, M&A, and AI strategy to SaaS companies that need high-impact thinking — not a full-time headcount.
Most organizations are built vertically — departments, functions, reporting lines, each with its own priorities and its own metrics. But the business itself operates horizontally. Value flows left to right, across functions, to the customer.
When that horizontal flow is misaligned with the vertical structure, friction builds — often invisibly, until it shows up as missed targets, stalled launches, or a strategy that never quite translates into results.
I have a knack for seeing where that flow breaks down. Twenty-five years across product, M&A, and strategy have made me fluent in the languages of every function — engineering, sales, finance, marketing, leadership. That fluency lets me hear what each side is really saying and translate across the gaps. But the real value isn't just in the translation. I bring fresh ideas, better solutions, and approaches no single function would have arrived at on its own.
See the situations where this kind of cross-functional thinking tends to make the biggest difference.